ESL And GUNNAR Optiks Are Releasing Custom Gaming Glasses
Eye health has been one of the most controversial topics ever since digital screens have come out for public use, especially after televisions became globally prevalent as every home had one. With computers joining the party following the televisions, people understandably started to have further concerns about their eye health. Unstoppable advance of internet, gaming industry and esports also contributed to those concerns since people started to spend much more time before their screens. Smartphones are not even in the game for this category compared to larger screen devices.
With this concerns in mind, GUNNAR Optiks have been constructing special glasses for people who are using computers in a daily intense fashion. Of course, top-notch progamers are inevitably the target audience for such equipment as they are obliged to spend an undeniably huge portion of their times before their screens for many reasons.
The recent partnership between ESL and GUNNAR Optiks announced in April 2020 now brings us a new series of these glasses for retail sale. After ESL’s first contribution to their products with Lightning Bolt 360: ESL Edition, now GUNNAR brings us the first signature ESL design called ESL Blade. This new glasses are boasting a serious “Blue Light Protection Factor”, blocking 65% of blue light and also reducing glare during use.
Such partnerships are showing us that gaming and esports industry are able to spread into many different categories, and into various areas of our daily lives. More and more brands are entering the esports market with new partnerships everyday, may it be food, clothing, equipment or anything you could imagine on a wide scale. Once considered “a niche without future for geeks without future”, now followed by everyone in awe. Way to go, esports.
